Social Media Retainer
for Small Businesses
in Ontario

Most small businesses don't have a posting problem - they have a strategy problem.

Social Media Strategy Retainer — Design By Irania
Social Media Strategy — Monthly Retainer

You're showing up.
Your social media
should be working.

You've been posting. You've been consistent (most months). But the results still aren't there. That's not a posting problem — it's a strategy problem. Let's fix it.

Most small businesses don't have a posting problem — they have a strategy problem.

Showing up every day and seeing nothing move is exhausting. And it usually isn't about effort. It's about direction — knowing who you're talking to, what to say, and how to make every post feel like it actually belongs to your brand.

That's where I come in. I combine brand-quality design with real content strategy to build a social presence that grows your business — not just your follower count.

Who this is for

Is this retainer right for you?

You're a great fit if…

You're a service-based business, solopreneur, or small team — in Ontario, anywhere in Canada, or beyond
You know your work is excellent — but your online presence doesn't reflect it yet
You're tired of figuring out social media alone and want a real strategy partner
You want consistent, on-brand content without spending every weekend creating it
You're ready to invest in sustained growth — not a one-time fix
You want your content to bring in clients, not just followers

Not the right fit if…

You're looking for overnight results — building a real audience takes consistent effort over time
You want to hand everything off without any involvement — your voice and approval matter here
You only want one post and you're done — this is a monthly retainer for ongoing growth
Your brand, audience, or offer is not yet defined — let's start with branding first
You're looking for the cheapest option available — this is quality work, not a commodity
Monthly Retainers

Simple, transparent pricing for every stage of growth.

Every retainer includes strategy, content creation, and hands-on support — scaled to where your business is right now. No guesswork, no hidden fees, no long-term lock-in beyond a 3-month start. Just consistent, beautiful social media that works.

Starter
Starter
For the solopreneur who's ready to show up consistently — without the overwhelm.
$1,500
per month · CAD · 3-month minimum

"I need to show up — and I need it to look good."

You've been putting off a consistent social presence because you don't have the time or the tools. This tier gets you off the sidelines with a real strategy, professionally designed content, and a clear posting plan — so you can focus on running your business.

What's included
  • Social media strategy & goal alignment
  • Monthly content calendar — 1 platform
  • 12 branded posts/month (graphics + captions)
  • 4 Stories or Reels per month
  • Hashtag & posting time strategy
  • Monthly performance summary
  • 1 revision round per deliverable
  • 30-min onboarding call included
Book a Call
Most Popular
Growth
Growth
For the business owner ready to grow — with a strategic partner who actually gets it.
$2,500
per month · CAD · 3-month minimum

"I want more than posts — I want results."

You're past the early stages. You know your audience, you love your work, and you're ready to build a social presence that brings in real leads. This tier gives you a full strategy, two platforms, and the kind of ongoing support that actually moves the needle.

What's included
  • Full social media strategy & brand voice guide
  • Monthly content calendar — 2 platforms
  • 20 branded posts/month (graphics + captions)
  • 8 Stories or Reels per month
  • Hashtag strategy + post scheduling
  • Engagement & community management (5 days/wk)
  • Bi-weekly check-in calls
  • Monthly analytics report + strategic recommendations
  • 2 revision rounds per deliverable
  • 30-min onboarding call included
Book a Call
Studio
Studio
For the established brand that needs a full creative partner — not just a content supplier.
$3,500
per month · CAD · 3-month minimum

"I want someone fully invested in my brand's growth."

You've built something real, and your online presence needs to match. This tier gives you full-scale strategy, multi-platform content, proactive community management, campaign planning, and the analytics depth to keep refining what's working.

What's included
  • Comprehensive strategy + competitor analysis
  • Monthly content calendar — up to 3 platforms
  • 30 branded posts/month (graphics + captions)
  • 12 Stories or Reels per month
  • Full community management (7 days/wk)
  • Campaign planning & seasonal launches
  • Weekly check-in calls
  • In-depth monthly analytics + strategy pivots
  • Unlimited revisions
  • Basic paid ads support (Meta/Instagram)
  • 30-min onboarding call included
Book a Call

All retainers require a 3-month minimum commitment. Packages renew monthly thereafter. Custom scopes available — let's talk.

Add-Ons

Customize any tier with extras.

Extra platform

+$400/mo

Add a third or fourth platform to any tier

Scripted Reels (×4)

+$250/mo

Scripted, story-driven Reels beyond your tier

Email newsletter

+$350/mo

2 designed issues/month to stay top of mind

Paid ads management

+$500/mo

Meta/Instagram ads management (+ ad spend)

Social media audit

$350 one-time

Full audit of your current presence with an action plan

AI consulting session

$200 one-time

Coming soon — AI tools tailored to your business

Client Love

Irania is a thoughtful designer who understands not only how to create strong visual work, but also how design supports strategy, audience engagement, and measurable outcomes.

Trios Education Group
Social Media Strategy & Content Marketing
How It Works

From first call to consistent content — here's what to expect.

Step 01

Discovery call

We chat for 30 minutes — no pressure, no pitch. Just a real conversation about your business, your goals, and whether we're a good fit. Free, always.

Step 02

Strategy & onboarding

Once you're in, we do a deep dive into your brand, audience, and goals. You'll leave this session with clarity and a direction we're both excited about.

Step 03

Content creation

Your first batch of content arrives for review — branded graphics, captions, and a monthly calendar. You give feedback, we refine, and then we schedule.

Step 04

Monthly rhythm

Every month runs smoothly — content delivered, community engaged, analytics reviewed. You'll always know what's happening and why. No surprises.

Ready to build something you're proud to share?

Spots are limited each month so every client gets the attention they deserve. If you're ready to make your social media work for your business, let's talk.

Not sure which tier is right for you? That's what the call is for.

Design By Irania’s mission is to support small businesses with thoughtful, bespoke branding, website design, social media design and instructional design training that builds clarity, confidence, and sustainable growth.