CLIENT SOCIAL MEDIA STRATEGY
& CONTENT MARKETING
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Your social media should be
working for you
not the other way around.
Social Media Strategy & Content Marketing
You've got something worth sharing. Let's make sure the right people see it — consistently, beautifully, and without the burnout.
Showing up every day and seeing nothing move is exhausting. And it usually isn't about effort. It's about direction — knowing who you're talking to, what to say, and how to make every post feel like it actually belongs to your brand.
Most small businesses don't have a
posting problem
They have a
strategy problem
That's where I come in. I combine brand-quality design with real content strategy to build a social presence that grows your business — not just your follower count.
Everything your
social media needs, handled.
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A clear, custom roadmap for what to post, when to post it, and why — built around your business goals and your audience.
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Branded graphics and captions that actually sound like you — warm, engaging, and designed to stop the scroll.
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No more last-minute scrambles. Every month mapped out in advance so your social media runs like a well-oiled machine.
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Real connection, not just numbers. We foster the kinds of conversations that turn followers into loyal clients and advocates.
This is built for small businesses
who are ready.
IS THIS RIGHT FOR YOU?
You're a great fit if...
You're a service-based business, solopreneur, or small team in Ontario (or anywhere in Canada)
You know your work is great — but your online presence doesn't reflect it yet
You're tired of figuring out social media on your own
You want consistent, on-brand content without spending your weekends creating it
You're ready to invest in something that grows with your business
This probably isn't for you if..
You're looking for the cheapest option, not the best fit
You want to post without a strategy and hope for the best
You need an enterprise-scale team managing dozens of accounts
You're not ready to collaborate or share your brand's story
Simple, transparent pricing for every stage of growth.
MONTHLY RETAINERS
Every retainer includes strategy, content creation, and hands-on support — scaled to where your business is right now. No guesswork, no hidden fees, no long-term lock-in beyond a 3-month start. Just consistent, beautiful social media that works.
For the solopreneur who's ready to show up consistently — without the overwhelm.
$1,500
per month · CAD · 3-month minimum
You've been putting off a consistent social presence because you don't have the time or the tools. This tier gets you off the sidelines with a real strategy, professionally designed content, and a clear posting plan — so you can focus on running your business.
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Social media strategy & goal alignment
Monthly content calendar — 1 platform
12 branded posts/month (graphics + captions)
4 Stories or Reels per month
Hashtag & posting time strategy
Monthly performance summary
1 revision round per deliverable
30-min onboarding call included
Does not include: community management, paid ads support, or second platform.
For the business owner ready to grow — with a strategic partner who actually gets it.
$2,500
per month · CAD · 3-month minimum
You're past the early stages. You know your audience, you love your work, and you're ready to build a social presence that brings in real leads. This tier gives you a full strategy, two platforms, and the kind of ongoing support that actually moves the needle.
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Full social media strategy & brand voice guide
Monthly content calendar — 2 platforms
20 branded posts/month (graphics + captions)
8 Stories or Reels per month
Hashtag strategy + post scheduling
Engagement & community management (5 days/wk)
Bi-weekly check-in calls
Monthly analytics report + strategic recommendations
2 revision rounds per deliverable
30-min onboarding call included
**Does not include: paid ads management (available as add-on).
For the established brand that needs a full creative partner — not just a content supplier.
$3,500
per month · CAD · 3-month minimum
You've built something real, and your online presence needs to match. This tier gives you full-scale strategy, multi-platform content, proactive community management, campaign planning, and the analytics depth to keep refining what's working. This is what it looks like to have a creative partner, not just a contractor.
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Comprehensive strategy + competitor analysis
Monthly content calendar — up to 3 platforms
30 branded posts/month (graphics + captions)
12 Stories or Reels per month
Full community management (7 days/wk)
Campaign planning & seasonal launches
Weekly check-in calls
In-depth monthly analytics + strategy pivots
Unlimited revisions
Basic paid ads support (Meta/Instagram)
30-min onboarding call included
“Irania is a thoughtful designer who understands not only how to create strong visual work, but also how design supports strategy, audience engagement, and measurable outcomes.”
— (Trios Education Group)
Let’s grow your online presence together
with care and confidence.
Call: (226) 777-4388
Design By Irania’s mission is to support small businesses with thoughtful, bespoke branding, website design, social media design and instructional design training that builds clarity, confidence, and sustainable growth.